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	<title>Comments on: The Days of Static Design Visuals are Dead</title>
	<atom:link href="http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/</link>
	<description>My life, designed and explained</description>
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		<title>By: Catherine Azzarello</title>
		<link>http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/comment-page-1/#comment-10605</link>
		<dc:creator>Catherine Azzarello</dc:creator>
		<pubDate>Tue, 11 Aug 2009 01:50:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.BrianYerkes.com/?p=124#comment-10605</guid>
		<description>I agree with you Brian. I&#039;m in-between. For my current project--where I hired an awesome copywriter--we began with wireframes done @ http://www.jumpchart.com/. This has been a wonderful collaborative device (client is remote) and allows everyone input and notification. Focus on wireframes is CONTENT, which is what I want.

Meanwhile, I had a specific idea for the visuals. Knew I had to be able to pull it off BEFORE showing client. So I built a prototype of the dynamic navigation and submitted it while everyone mulled over the copy. That approved, then it was time to do the graphic design (because the prototype dictated certain graphics). 

So in photoshop, I constructed the file to accommodate the planned dynamics--though it&#039;s still static. Got sign-off on layout/font/color and can now pull together HTML (JumpChart exports w/tags!) and prototype site (with custom javascript) and cut-up images from PSD. 

So far, so good. I&#039;m staying organized and not back-peddling. Though I did spend quite a bit of time &quot;sticky noting&quot; my PDFs of layouts!</description>
		<content:encoded><![CDATA[<p>I agree with you Brian. I&#8217;m in-between. For my current project&#8211;where I hired an awesome copywriter&#8211;we began with wireframes done @ <a href="http://www.jumpchart.com/" rel="nofollow">http://www.jumpchart.com/</a>. This has been a wonderful collaborative device (client is remote) and allows everyone input and notification. Focus on wireframes is CONTENT, which is what I want.</p>
<p>Meanwhile, I had a specific idea for the visuals. Knew I had to be able to pull it off BEFORE showing client. So I built a prototype of the dynamic navigation and submitted it while everyone mulled over the copy. That approved, then it was time to do the graphic design (because the prototype dictated certain graphics). </p>
<p>So in photoshop, I constructed the file to accommodate the planned dynamics&#8211;though it&#8217;s still static. Got sign-off on layout/font/color and can now pull together HTML (JumpChart exports w/tags!) and prototype site (with custom javascript) and cut-up images from PSD. </p>
<p>So far, so good. I&#8217;m staying organized and not back-peddling. Though I did spend quite a bit of time &#8220;sticky noting&#8221; my PDFs of layouts!</p>
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		<title>By: Mahallo Media</title>
		<link>http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/comment-page-1/#comment-9061</link>
		<dc:creator>Mahallo Media</dc:creator>
		<pubDate>Sun, 28 Jun 2009 14:30:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.BrianYerkes.com/?p=124#comment-9061</guid>
		<description>Great article, the static design in web 2.0 world is dead.

&lt;em&gt;Mahallo Media&#039;s last blog post..&lt;a href=&#039;http://mahallo.net/multimedia/40-web-icons-tutorials&#039; rel=&quot;nofollow&quot;&gt;40 урока за страхотни уеб икони&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Great article, the static design in web 2.0 world is dead.</p>
<p><em>Mahallo Media&#8217;s last blog post..<a href='http://mahallo.net/multimedia/40-web-icons-tutorials' rel="nofollow">40 урока за страхотни уеб икони</a></em></p>
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		<title>By: Computer Repair London</title>
		<link>http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/comment-page-1/#comment-8114</link>
		<dc:creator>Computer Repair London</dc:creator>
		<pubDate>Mon, 01 Jun 2009 16:11:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.BrianYerkes.com/?p=124#comment-8114</guid>
		<description>I agree with you Brian, static visuals are now very old skool. With web 2.0 growing rapidly fast, graphics have become more interactive than ever. I love designing because it brings out ones creative side!

Cheers
Sunny</description>
		<content:encoded><![CDATA[<p>I agree with you Brian, static visuals are now very old skool. With web 2.0 growing rapidly fast, graphics have become more interactive than ever. I love designing because it brings out ones creative side!</p>
<p>Cheers<br />
Sunny</p>
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		<title>By: Ilia Boyko</title>
		<link>http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/comment-page-1/#comment-4640</link>
		<dc:creator>Ilia Boyko</dc:creator>
		<pubDate>Sun, 08 Mar 2009 21:12:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.BrianYerkes.com/?p=124#comment-4640</guid>
		<description>I don&#039;t design much but I do other projects and I also noticed that even if it takes slightly longer to create a video or a nice visual presentation you will save yourself a bunch of time in the long run. Great stuff!

&lt;em&gt;Ilia Boyko&#039;s last blog post..&lt;a href=&#039;http://www.exposedseo.com/2009/03/interesting-iphone-adsense-layout/&#039; rel=&quot;nofollow&quot;&gt;Interesting iPhone Adsense layout&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I don&#8217;t design much but I do other projects and I also noticed that even if it takes slightly longer to create a video or a nice visual presentation you will save yourself a bunch of time in the long run. Great stuff!</p>
<p><em>Ilia Boyko&#8217;s last blog post..<a href='http://www.exposedseo.com/2009/03/interesting-iphone-adsense-layout/' rel="nofollow">Interesting iPhone Adsense layout</a></em></p>
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		<title>By: Jennifer Farley</title>
		<link>http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/comment-page-1/#comment-2367</link>
		<dc:creator>Jennifer Farley</dc:creator>
		<pubDate>Thu, 11 Dec 2008 06:59:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.BrianYerkes.com/?p=124#comment-2367</guid>
		<description>Good descriptive article Brian. I do something similar with the sites I build using wordpress (which is pretty much all of them now). I design in Photoshop (this is my favourite part of the process) but have the the 960 grid and the Wordpress blank sandbox in mind while I&#039;m doing it. I find it doesn&#039;t take a huge amount of time extra to lash the wordpress site together with dummy pages and as you said the client can get a bit more of a feel for how it will all work.

&lt;em&gt;Jennifer Farley&#039;s last blog post..&lt;a href=&#039;http://laughingliondesign.net/2008/12/10/free-sets-of-seamless-wood-backgrounds/&#039; rel=&quot;nofollow&quot;&gt;Free Sets of Seamless Wood Backgrounds&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Good descriptive article Brian. I do something similar with the sites I build using wordpress (which is pretty much all of them now). I design in Photoshop (this is my favourite part of the process) but have the the 960 grid and the WordPress blank sandbox in mind while I&#8217;m doing it. I find it doesn&#8217;t take a huge amount of time extra to lash the wordpress site together with dummy pages and as you said the client can get a bit more of a feel for how it will all work.</p>
<p><em>Jennifer Farley&#8217;s last blog post..<a href='http://laughingliondesign.net/2008/12/10/free-sets-of-seamless-wood-backgrounds/' rel="nofollow">Free Sets of Seamless Wood Backgrounds</a></em></p>
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		<title>By: USD$1620 Raised For Charity + Prize Give Away Winners</title>
		<link>http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/comment-page-1/#comment-2085</link>
		<dc:creator>USD$1620 Raised For Charity + Prize Give Away Winners</dc:creator>
		<pubDate>Sun, 23 Nov 2008 22:01:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.BrianYerkes.com/?p=124#comment-2085</guid>
		<description>[...] The Days of Static Design Visuals are Dead &#124; How To Present Web Design [...]</description>
		<content:encoded><![CDATA[<p>[...] The Days of Static Design Visuals are Dead | How To Present Web Design [...]</p>
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		<title>By: Tracey Grady</title>
		<link>http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/comment-page-1/#comment-1884</link>
		<dc:creator>Tracey Grady</dc:creator>
		<pubDate>Sun, 09 Nov 2008 04:34:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.BrianYerkes.com/?p=124#comment-1884</guid>
		<description>Brian, this is spot-on. I have taken this approach for clients myself, although I haven&#039;t ever consciously thought of it as a replacement for static visuals. Sometimes, in my experience, it still works to send a static visual to the client first. Depends on the client and the project. On the other hand, I agree with your statement that CSS and a layout that&#039;s light on graphic files allow for sending the client a &quot;working&quot; website with only minor visual changes afterwards. This is a very well thought out post and it will definitely prompt me to streamline my work practices. Thanks.

&lt;em&gt;Tracey Grady&#039;s last blog post..&lt;a href=&#039;http://www.traceygrady.com/fresh-ideas-for-creating-seamless-websites&#039; rel=&quot;nofollow&quot;&gt;Fresh ideas for creating seamless websites&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Brian, this is spot-on. I have taken this approach for clients myself, although I haven&#8217;t ever consciously thought of it as a replacement for static visuals. Sometimes, in my experience, it still works to send a static visual to the client first. Depends on the client and the project. On the other hand, I agree with your statement that CSS and a layout that&#8217;s light on graphic files allow for sending the client a &#8220;working&#8221; website with only minor visual changes afterwards. This is a very well thought out post and it will definitely prompt me to streamline my work practices. Thanks.</p>
<p><em>Tracey Grady&#8217;s last blog post..<a href='http://www.traceygrady.com/fresh-ideas-for-creating-seamless-websites' rel="nofollow">Fresh ideas for creating seamless websites</a></em></p>
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		<title>By: Lynn Cummings</title>
		<link>http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/comment-page-1/#comment-1867</link>
		<dc:creator>Lynn Cummings</dc:creator>
		<pubDate>Fri, 07 Nov 2008 15:19:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.BrianYerkes.com/?p=124#comment-1867</guid>
		<description>Confession: I&#039;m coming out of the wireframe &quot;closet&quot;. In 12 years as a Web dev... I have never created a wireframe. I seldom show a client a Photoshop mockup. I agree wholeheartedly with this article, and have really not seen anyone else say this (out loud) before. While one might argue that going through the process of rough sketch, then wireframe, followed by static PS file is a time-saving thing, I have asked myself a thousand times how much time does ALL THAT take as compared to what usually amounts to minor design changes to an actual html page. Then I ask myself, given the mindset and experience level of the average client, are they really able to envision wireframes, sketches and graphic mock-ups? It has been my overwhelming experience that they are not. IMHO, putting precious time into those initial pre-steps is less productive than putting time into coding an html page that allows the client to actually experience the functionality of the proposed Web site. Others will argue with this, but I&#039;m just stating my opinion based on many years of experience in dealing with a wide variety of clients. They just want to see how the thing WORKS and generally are annoyed if you ask them to imagine how it works. Your mileage may vary.</description>
		<content:encoded><![CDATA[<p>Confession: I&#8217;m coming out of the wireframe &#8220;closet&#8221;. In 12 years as a Web dev&#8230; I have never created a wireframe. I seldom show a client a Photoshop mockup. I agree wholeheartedly with this article, and have really not seen anyone else say this (out loud) before. While one might argue that going through the process of rough sketch, then wireframe, followed by static PS file is a time-saving thing, I have asked myself a thousand times how much time does ALL THAT take as compared to what usually amounts to minor design changes to an actual html page. Then I ask myself, given the mindset and experience level of the average client, are they really able to envision wireframes, sketches and graphic mock-ups? It has been my overwhelming experience that they are not. IMHO, putting precious time into those initial pre-steps is less productive than putting time into coding an html page that allows the client to actually experience the functionality of the proposed Web site. Others will argue with this, but I&#8217;m just stating my opinion based on many years of experience in dealing with a wide variety of clients. They just want to see how the thing WORKS and generally are annoyed if you ask them to imagine how it works. Your mileage may vary.</p>
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		<title>By: Brian Yerkes</title>
		<link>http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/comment-page-1/#comment-1862</link>
		<dc:creator>Brian Yerkes</dc:creator>
		<pubDate>Fri, 07 Nov 2008 02:33:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.BrianYerkes.com/?p=124#comment-1862</guid>
		<description>Randa,

Yes, I still do a wire frame and full concept development in Photoshop. Once I am happy with the design, I turn it into css/html and then send to the client.

Yeah, that surf in paradise is everything I love about web design.

Aaron,

Yeah, I still design all visuals in photoshop, I just don&#039;t send the static jpegs for review. The only review the client sees is the fully (or sometime rough) working example of the website.

Jacob,

Thanks, I remember that post now. After re-visiting it, I see that there actually isn&#039;t one noted where you DO fully design the site in photoshop first, but you then cut it into html/css. The closest one is &quot;Skip Photoshop and go straight in HTML&quot;. I definitely would never start with the HTML!

Andrew,

Thanks for your comment. Web design does give you the opportunity to make a lot more money than print, but it also takes a lot more time and discussion during development. With print, it is predominantly about the visual. Web design is about building a user interface and this is where a lot of time is taken up.</description>
		<content:encoded><![CDATA[<p>Randa,</p>
<p>Yes, I still do a wire frame and full concept development in Photoshop. Once I am happy with the design, I turn it into css/html and then send to the client.</p>
<p>Yeah, that surf in paradise is everything I love about web design.</p>
<p>Aaron,</p>
<p>Yeah, I still design all visuals in photoshop, I just don&#8217;t send the static jpegs for review. The only review the client sees is the fully (or sometime rough) working example of the website.</p>
<p>Jacob,</p>
<p>Thanks, I remember that post now. After re-visiting it, I see that there actually isn&#8217;t one noted where you DO fully design the site in photoshop first, but you then cut it into html/css. The closest one is &#8220;Skip Photoshop and go straight in HTML&#8221;. I definitely would never start with the HTML!</p>
<p>Andrew,</p>
<p>Thanks for your comment. Web design does give you the opportunity to make a lot more money than print, but it also takes a lot more time and discussion during development. With print, it is predominantly about the visual. Web design is about building a user interface and this is where a lot of time is taken up.</p>
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		<title>By: Andrew Kelsall</title>
		<link>http://www.BrianYerkes.com/the-day-of-static-design-visuals-is-dead/comment-page-1/#comment-1861</link>
		<dc:creator>Andrew Kelsall</dc:creator>
		<pubDate>Fri, 07 Nov 2008 01:25:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.BrianYerkes.com/?p=124#comment-1861</guid>
		<description>Great Post Brian. I was considering brushing up my skills, learning new ones and offering web design services further down the line. After reading this, it has given me food for thought, and highlighted the complexities involved. For now, I&#039;m sticking to print, lol.

&lt;em&gt;Andrew Kelsall&#039;s last blog post..&lt;a href=&#039;http://www.andrewkelsall.com/logo-designs-and-marketing-for-gedt/&#039; rel=&quot;nofollow&quot;&gt;Logo Designs and Marketing for G.E.D.T&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Great Post Brian. I was considering brushing up my skills, learning new ones and offering web design services further down the line. After reading this, it has given me food for thought, and highlighted the complexities involved. For now, I&#8217;m sticking to print, lol.</p>
<p><em>Andrew Kelsall&#8217;s last blog post..<a href='http://www.andrewkelsall.com/logo-designs-and-marketing-for-gedt/' rel="nofollow">Logo Designs and Marketing for G.E.D.T</a></em></p>
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