It just occurred to me that I have never met anyone, that wasn’t a designer, that knows about the arrow shape in the negative space within the lettering of the FedEx logo. So, I sent out this tweet, and then another one . Instantly, I received replies, and so far a few seem to agree. [...]

Reading through the manual booklets for my new car and one of the brochures inside has a pretty cool cover design that I thought I’d share with you. (This is also my first post testing the Android WordPress app) I’m a big fan of car logos and the requirements that come along with an auto [...]

I just published an article over on my company’s website that you may be interested in. I found it interesting to see how successful Norton were with their branding on a recent “Celebrity Apprentice” episode, and decided to share it with our company site readers, clients and of course, you. Read the post here (opens [...]

I will be running a new feature here on BrianYerkes.com where I will present some great designers under the age of 20 along with some samples of their work, and a little about them. If you would like to be included and are under 20 years of age, whether you are a graphic designer, web [...]

Working with all types of clients on a daily basis can be as challenging as the actual design or development work that they are hiring you for. As a freelancer or a project manager, you are on the front-line and even though there shouldn’t be war between you and your client, it can sometimes feel [...]

JMR Insurance Group is an insurance company primarily located in Florida, and they contacted my company to design a new logo for them, along with stationary materials like letterheads, business cards and envelopes. The Brief We discussed the client’s needs with them, and learned that they have over 25 years experience in the insurance industry, [...]

It happens to even the best design firms; you send out a proposal, you have a face-to-face meeting, and then you receive the email. Thank you for your proposal and your time to discuss our project with us, but we have decided to go with another firm” Depending on how much time and effort you [...]

I decided to experiment a little with the new design and development of my website. After months of making notes on design elements that I like, ideas I had for the site, and various other little scribbles, I ended up jumping on this re-design project 2 days ago, and completed it this morning at about [...]

Earlier today, my company received an inquiry on our contact form from a 14 yr old simply asking for some feedback on three designs that he has created. I am always more than happy to spend time helping others , especially younger designers just starting out and I am impressed by this 14 yr old [...]

Artists place their signature in the bottom corner of a masterpiece and journalists add a copyright to their articles. Logo designers, however, are not so quickly recognized for their work. Some logo designs , especially those that were created prior to the internet age, do not have an official designer attached to them, and for [...]